Influence & Persuasion: How To Read Their Mind ( Part 2)
The secret is in understanding how minds and bodies are controlled by specific stimuli or not. But, there's more.
The secret is also in understanding how people respond and/or react to certain stimuli. Knowing how people filter the past and how they will filter in the future. (If you don't have Science of Influence 1-36....you are missing...everything!)
Experiment 1: You First
I had all the Influence: Boot Camp participants watch me closely. When I "wrote" the numbers 1,2,3,4 high in the air with my finger and then asked them to write down one number, 45% chose (as I predicted when I turned the flip chart around) the number 3.
When there are hundreds of people in the audience, the number comes closer to 50 or 55% because we begin to identify with the crowd and think as one unit. That's when minds are very predictable. Think about it. 1/2 of all people will write down 3. In an audience of 500 the odds of that happening are millions to one. Absolute proof of psychic powers and connections with the people. Psychic influence at it's best?
It's no such thing.
People, on average, don't like going first (it's a way to get yourself thrown out of the gene pool) and they hate being last. They are compelled to not pick the first or last number. Given the choice of the second or third, they err to the cautious side and select the number three.
It's human nature. In 11 years of doing this bit of psychic prowess, it has never failed in a group larger than 13 people. Never.
I'll come back to what all this means to you as a person of influence later.
To be continued...
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Labels: body language expert, body language speaker, keynote speaker, motivational speaker


2 Comments:
Kevin,
You are right in your discovery that people enjoy residing right smack dab in the middle! It's something in my sessions I call "Social Norming". In other words, all things being equal and spread across the normal distribution curve, people are most comfortable not being the nose or the tail of the dog, but the body! It is hard-wired into our DNA and that is why we find the most comfort there, it is also highly predictible.
I had an interesting session a few weeks ago though with Patrick Renvoise, author of "Neuromarketing: Selling to the Old Brain for Instant Success". Patrick brought up something in which I learned back in college, that being our memory management system has a difficult time remembering a string of data, but does a relatively good job at remembering the first/last items! Now your string of number 1-5 is too short, plus it is not random in nature so I don't believe most (Stress "most"!) people would have a difficult time repeating back to you the numbers presented. However, if the numbers were random or the string longer, according to Patrick, one would not remember the middle numbers but instead the beginning and ending ones!
You've probably seen the "Social Norming" concept in your program offerings accepted, and perhaps this is the perfect example. The first attempt to work with someone often is unsuccessful. The second, slightly better results, but still much upswing potential remains. This pattern should continue until you've reached critical mass (My finding is that after 6 "touches" a potential client either moves from potential to client or from potential to information gatherer!).
Keep up the great work...I love reading your material!
Sam Palazzolo
President & Chief Influence Officer
Pathos Leadership Group LLC
www.pathosleadershipgroup.com
Hi Kevin,
This is VERY interesting information.
And indeed, knowing and learning more about the herd mentality and how being part of the herd, in the middle offers us physical protection.
Indeed, when seeking to find a potential mate, I recommend to clients as a Romance Coach and Online Dating Coach that they got out with friends, but in SMALL groups.
Have your friends around for some physical safety, however, you must separate to approach (men) and BE approachable and POSITION yourself to Be Viewed (women).
More great material from Dr. Kevin Hogan. Looking forward to your future posts!
All the best,
April Braswell - Online Dating Coach, Romance Coach
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