Sunday, September 03, 2006
Q. Why should I hire you instead of all the rest out there at half of what you charge? A. The answer is in your question. If you sold your products at half the price you get for it now, how long would it take for you to be out of business and broke? Exactly. You get what you pay for. Do you really want to beat down price with your surgeon? Your car mechanic? Anyone you do business with? Obviously not. You want the best and the best allows you to rest and know that all will be well. One final thought. You decide not to pay me $15,000. That's fine. Now, let's say you go hire Jane or John Doe at $7,000 because you think you're getting off cheap.... Fast forward to your event date. You have a huge audience and you are responsible for how the event goes. How much regret do you feel? Don't worry everyone does. That's why you read this first.
Posted by Kevin Hogan at 11:35 PM